From the category archives:

Competitors

Evil Smartphones

April 13, 2011

Smartphones are evolving at such breakneck speed, thanks to Apple and Google, that they’re killing a whole range of gadgets… The demise of the legendary Flip camcorder says it all. Is your product (or company) geared to deal with such an incredible onslaught of change?

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I Came Home And The Dog Was Bald

January 25, 2011

Seth Godin talks about attention deficit. And he also talks about attention surplus And weirdly enough, they both conclude the same thing: No one is paying attention. Including yourself. I’ve always been intrigued by the psychology of persuasion (yes, and am a big fan of the book by Cialdini too). And one of my favorite [...]

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Are You Keeping A Tab On Your Competitors – and Yourself?

August 4, 2008

Quite frequently, I am reminded of how we take certain things for granted, while it could be something completely new/interesting/educating/shocking for someone else. Using Google Alerts for competitive research is one such “thing”. During a chat with a friend the other day, I casually mentioned how I use Google Alerts to keep an eye on [...]

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