From the category archives:

Copywriting

I Came Home And The Dog Was Bald

January 25, 2011

Seth Godin talks about attention deficit. And he also talks about attention surplus And weirdly enough, they both conclude the same thing: No one is paying attention. Including yourself. I’ve always been intrigued by the psychology of persuasion (yes, and am a big fan of the book by Cialdini too). And one of my favorite [...]

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We Write Ads Or People Die

September 6, 2010

What a remarkable way to market your services through a viral video like this. This is way too funny!

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What Happens When You Get Too Good At Marketing

March 20, 2009

WARNING: SHOCKING LANGUAGE FROM CUSTOMER BELOW Ok, so maybe the title was a little dramatic, but still, I didn’t know I was *this* awesome at marketing Over the weekend, when I thought of giving away my best-selling book on Amazon for free on the book’s blog, I never imagined that my copy writing style & [...]

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