From the category archives:

Google

Evil Smartphones

April 13, 2011

Smartphones are evolving at such breakneck speed, thanks to Apple and Google, that they’re killing a whole range of gadgets… The demise of the legendary Flip camcorder says it all. Is your product (or company) geared to deal with such an incredible onslaught of change?

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Google’s New Online Magazine

March 26, 2011

Did you know: Google recently launched their first, full-length, online magazine called ThinkQuarterly. At Google, we often think that speed is the forgotten ‘killer application’ – the ingredient that can differentiate winners from the rest. We know that the faster we deliver results, the more useful people find our service. But in a world of accelerating [...]

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Google Redirection Virus

December 14, 2010

Just when I thought that I was one of the most “web savvy” and “tech savvy” people on earth, who could never be tricked into downloading anything that would infect my computer… BAM! My laptop gets infected by what’s come to be known as the “Google Redirection Virus”. The symptoms are very obvious… You do [...]

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Presentation Matters

September 24, 2010

… and so does “music” – especially when it comes to just about any kind of video online. When your mother admonished you when you were young for dressing like a bum to your first job interview, you probably didn’t realize how important “presentation” is. But you’ll be even more surprised how much it matters, [...]

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Marc Andreesen on Video, iPhone, FaceBook and Google

February 22, 2009

Excellent interview by Charlie Rose. And the discussion about monetizing FaceBook is very interesting. And a cool thing about Google Video (not to be confused with YouTube) is that you get a link right on the page, to download the video (iPod/iPhone friendly). So load up for offline viewing at the gym or on the [...]

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YouTube records more searches than Yahoo!

January 21, 2009

Last week, I searched YouTube (not Google) for how to “change wiper blades“, and watching a couple of the videos helped me change the wiper blades on my car in under 2 minutes (something I had been putting off for almost a year!) Here is an interesting article about the shift in the way people [...]

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YouTube Time Anchor Trick: Skip-Ahead Linking To Video

December 11, 2008

Let’s say you found this incredible video on YouTube that you wish to share with your subscribers/friends/family. But you watched it already and say, the first 3 minutes is all garbage (or just plain boring). So how do you link to the video such that your viewers skip the 3 minutes and go directly to [...]

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Chat With Your Visitors: Google Chat For Your Web Site

November 21, 2008

Until last night, I thought I was quite tech-savvy and very up-to-date with the latest and greatest in the web world. But I guess I was wrong I started on a (brief) quest last month to add live-chat to some of my sites. After looking around, I couldn’t find a decent free solution. Of course, [...]

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Garr Reynolds and Presentation Zen

September 28, 2008

Uncanny! I got “Presentation Zen” delivered in the mail last night from Amazon. And someone tweeted this Garr Reynolds video of “Authors at Google”…

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Do We Really Need Yet Another Search Engine?

September 2, 2008

We all know what turned out to be the answer to that question. So, here we go again: Do We Really Need Yet Another Browser? If it’s coming from Google, then it’s definitely worth checking out. It sends my brain tingling when I read this: Because we spend so much time online, we began seriously [...]

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Ubiquity: Mozilla’s Mother Of All Mashups

August 27, 2008

If you don’t know what a “Mashup” is, fret not. You’re now going to witness one of the greatest “mashup” tools ever developed… Full story: Introducing Ubiquity

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Are You Keeping A Tab On Your Competitors – and Yourself?

August 4, 2008

Quite frequently, I am reminded of how we take certain things for granted, while it could be something completely new/interesting/educating/shocking for someone else. Using Google Alerts for competitive research is one such “thing”. During a chat with a friend the other day, I casually mentioned how I use Google Alerts to keep an eye on [...]

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Google Launches Affiliate Network

July 2, 2008

Performics > DoubleClick > Google Affiliate Network Google finally completed it’s DoubleClick Performics merger and started operations as the “Google Affiliate Network” on June 30th. They’re now accepting applications from Advertisers, and knowing Google’s famous processing lag time, it wouldn’t be a bad idea to get an application in right away. I just did, and [...]

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My Chat With A (Rather Clueless) Google AdWords Support Specialist

January 3, 2008

My question was very simple: I wanted to know how I could promote products using CPA (Cost Per Action) on the Google Network and allow publishers who have access to “AdSense Referrals” to promote my products by placing a piece of code on their web sites, and when someone clicked over to my web site [...]

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GOOG-411 comes out of Beta

October 16, 2007

This has been around for a while now, but its coming out of beta (a.k.a Google Labs) means that Google is serious enough to support this going forward. Here’s how it works: Dial 1-800-GOOG-411 (800-4664-411) Say where you’re calling from – City, State or Zip Say what you’re looking for (Pizza delivery, from the video [...]

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Adsense For Video (YouTube) Is Here

October 10, 2007

My “Video Unit” link wasn’t available yesterday when the announcement was first made. Was able to see it today. “Linked” my Adsense account with my YouTube account. Got the confirmation from Google in a few minutes (they do warn that it could take up to 12 hours). Created my “player”, got the code. The ads [...]

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Google Supplemental Index

September 24, 2007

In my book “No Business Like E-Business“, I write about the Google Supplemental Index (GSI – Ravi’s acronym). Basically, this is like the “alternate” Google database, where sites that are “on the way in” or “on the way out” show up. If yours is a new site, it may show up in the GSI before [...]

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Google says it loses $1 billion a year to false ad clicks

September 18, 2007

“Our invalid clicks rate – the activity rate – has remained in the range of less than 10% of all clicks every quarter since we launched AdWords in 2002. At Google’s current revenue rate, every percentage point of invalid clicks we throw out represents over $100 million/year in potential revenue foregone.”, says Google’s Inside Adwords [...]

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Google Finally Starts Video Advertising on YouTube

August 23, 2007

We all knew this day would come, but I had been more curious about the type of video ads that would show up: would they be pre-roll (first show the ads, then the actual video)? Would they be post-roll (after the video) or some kind of pop-up (probably not, knowing their Adsense policy about pop-ups)? [...]

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Google Acquisition History

June 11, 2007

Check out this pretty cool list of Google’s acquisitions, from Deja to YouTube to Doubleclick to Feedburner. If you notice the trend, they’ve pretty much tried to stick to their core competency and have bought companies with products that complement their core niche of search and analysis.

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