July 4, 2006
You’ve probably heard of Guy Kawasaki. I first heard about him in the context of something to do with Apple (the company). The next thing I knew, I was furiously reading his blog and soaking up every interview he gave. In one of his interviews, he talks about “Guy’s Golden Touch“, which in essence is: [...]
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March 22, 2006
He’s the man who is believed to have invented the word “Viral Marketing idea virus”, among many other powerful marketing concepts like “sneezers”, “worldview purple cow” and “Permission Marketing”. The author of six bestsellers, including Permission Marketing, an Amazon Top 100 bestseller for a year and a Fortune Best Business Book. His newest book, All [...]
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