Archives for March 2009

Case Of The Disappearing Blog?

3/21/2009 By Ravi Jayagopal Leave a Comment

You probably know about my book, “No Business Like E-Business”, that sells on Amazon.

I have also developed this really powerful Membership Software, whose primary “Claim to Fame” is that it can “drip” content little by little on a list, much like an email autoresponder drips emails.

So, I had this rather brilliant idea 🙂 and thought to myself, why not just break-down the book into blog posts and just give them all away for free – and at the same time, give you a small taste of how powerful my membership software really is, as you see how it drips content on you “post by post”.

So each time you visit the blog, you’ll see more content available to you (which is why I call it the “disappearing blog” 🙂

Two balloons with one shot (yeah, being a parent makes you move away from violence, throwing stones and hurting birds. Balloons are still ok though 😉

So hurry up and get my favorite book for free before I change my mind… 🙂

What Happens When You Get Too Good At Marketing

3/20/2009 By Ravi Jayagopal Leave a Comment

WARNING: SHOCKING LANGUAGE FROM CUSTOMER BELOW

Ok, so maybe the title was a little dramatic, but still, I didn’t know I was *this* awesome at marketing 🙂

Over the weekend, when I thought of giving away my best-selling book on Amazon for free on the book’s blog, I never imagined that my copy writing style & marketing prowess would bring out such strong emotions in people… 🙂

So, on one of the email groups that I’m a part of, I announced that they could get my book for free. And apparently, one guy wanted to just buy a digital copy right away. And when he couldn’t find a “buy” button on the blog, here’s what he wrote:

“You have no Fucking idea how to sell – you are a third world CUNT – when a prospect has already made a decision to buy you should provide the click button to buy – you have failed – because you – do not believe that you can succeed – am I right cocksucker?”

Now that is an EXACT copy-paste from his email.

Now here’s my dilemma:

I was so furious initially, that I wasted most of my day yesterday plotting revenge on this guy, and how to ruin his career and online reputation. I wrote up an entire blog post spending several hours, detailing every email exchange we had. But didn’t publish it.

See, on one side, I wasn’t sure if going ahead with my revenge saga would do me me any good at all. Too much time wasted non-productively, too much negative energy – the usual “law of attraction” stuff.

But on the other side, jerks like this can’t go on without facing any consequences, and go on like business as usual after such a racist rant.

But then peace prevailed. And I have decided to let go.

But feel free to comment below and let me know what you think.

(Here’s the offer that started this all: http://NBLEB.com/blog/ )