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What Happens When You Get Too Good At Marketing

3/20/2009 By Ravi Jayagopal Leave a Comment

WARNING: SHOCKING LANGUAGE FROM CUSTOMER BELOW

Ok, so maybe the title was a little dramatic, but still, I didn’t know I was *this* awesome at marketing 🙂

Over the weekend, when I thought of giving away my best-selling book on Amazon for free on the book’s blog, I never imagined that my copy writing style & marketing prowess would bring out such strong emotions in people… 🙂

So, on one of the email groups that I’m a part of, I announced that they could get my book for free. And apparently, one guy wanted to just buy a digital copy right away. And when he couldn’t find a “buy” button on the blog, here’s what he wrote:

“You have no Fucking idea how to sell – you are a third world CUNT – when a prospect has already made a decision to buy you should provide the click button to buy – you have failed – because you – do not believe that you can succeed – am I right cocksucker?”

Now that is an EXACT copy-paste from his email.

Now here’s my dilemma:

I was so furious initially, that I wasted most of my day yesterday plotting revenge on this guy, and how to ruin his career and online reputation. I wrote up an entire blog post spending several hours, detailing every email exchange we had. But didn’t publish it.

See, on one side, I wasn’t sure if going ahead with my revenge saga would do me me any good at all. Too much time wasted non-productively, too much negative energy – the usual “law of attraction” stuff.

But on the other side, jerks like this can’t go on without facing any consequences, and go on like business as usual after such a racist rant.

But then peace prevailed. And I have decided to let go.

But feel free to comment below and let me know what you think.

(Here’s the offer that started this all: http://NBLEB.com/blog/ )

Filed Under: Copywriting, Customers, Online Reputation, Ravi's Rants, Un-Remarkable, WTF

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About Ravi Jayagopal

Ravi Jayagopal

Ravi Jayagopal is a full-time entrepreneur living in sunny San Diego, CA . He is the Co-Founder & Co-Developer of DigitalAccessPass.com (DAP), the premier Membership Plugin & Content Delivery Platform for WordPress. Check out his Podcast about Membership Sites & Online Courses, at SubscribeMe.fm. Ravi is also the creator of CoolCastPlayer.com, a pretty and powerful podcast player plugin for WordPress. And creator of S3MediaVault.com, S3 Video Player for Amazon S3. Ravi first started selling online in 1997. Check out his book "Subscribe Me: Making, Marketing & Monetizing Online Digital Content with Membership Sites, Online Courses and Subscriptions"


Ravi is also the host of the "Subscribe Me" podcast at SubscribeMe.fm

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