You’ve probably heard of Guy Kawasaki.

I first heard about him in the context of something to do with Apple (the company). The next thing I knew, I was furiously reading his blog and soaking up every interview he gave.

In one of his interviews, he talks about “Guy’s Golden Touch“, which in essence is: "What Guy touches doesn't necessarily turn to Gold, but what is Gold, Guy touches".

Just today, I found this piece of treasure. A smashing key note address, where he talks about “The Art of the Start“. While he mocks MBA’s and Microsoft much to everyone’s amusement, he never digresses from the practicality of business and marketing.

I always knew he was witty and hard-hitting, but not like this!

Enjoy…